Effective date: September 17, 2025

This Cookie Policy explains how XanaTrend (“we,” “us,” “our”) uses cookies and similar technologies on www.xanatrend.com (the “Site”). It should be read with our [Privacy Policy]. If you have questions, contact [email protected].

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1) What are cookies?

Cookies are small text files placed on your device to store data that can be read by a web server in the domain that placed the cookie. We also use similar technologies such as pixels, tags, local storage, and SDKs—collectively, “cookies.”

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2) Why we use cookies

We use cookies to:

• Operate the Site (e.g., keep you signed in, remember cart items, enable checkout).

• Measure performance & analytics (e.g., understand visits, pages viewed, and improve the store).

• Personalize content and save preferences (e.g., language, currency).

• Deliver and measure advertising (including retargeting) and limit how often you see an ad.

• Prevent fraud and enhance security.

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3) Types of cookies we set

Disabling strictly necessary cookies will break core features like cart or checkout.

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4) Cookies placed by third parties

We may allow trusted partners to set cookies to provide analytics, ads, or social media functionality. Examples include:

• Analytics: Google Analytics

• Advertising: Google Ads/DoubleClick, Meta (Facebook/Instagram) Pixel, TikTok Pixel

• Payments & fraud prevention: Payment gateways and risk tools

• A/B testing & UX tools

These partners may link data from our Site with information they hold to deliver services. Their use of data is governed by their own privacy policies.

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5) Your choices: manage or withdraw consent

• Consent banner / preferences: On your first visit (and periodically), we display a cookie banner. You can Accept, Reject non-essential cookies, or Customize them. You can update your choices anytime via the “Cookie Settings” link in our footer.

• Browser controls: You can block or delete cookies via your browser. Instructions:

  • Chrome: Settings → Privacy and security → Cookies and other site data

  • Firefox: Settings → Privacy & Security → Cookies and Site Data

  • Safari (macOS/iOS): Preferences/Settings → Privacy

  • Edge: Settings → Cookies and site permissions
    Blocking cookies may affect Site functionality.

• Ad industry opt-outs: Network Advertising Initiative (optout.networkadvertising.org) and Your Online Choices (youronlinechoices.eu).

• Global Privacy Control (GPC): Where required by law, we honor browser GPC signals as an opt-out of “sale/share” for advertising.

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6) Legal bases (EEA/UK/Switzerland)

• We set strictly necessary cookies based on our legitimate interests in providing a secure, functional Site.

• We set analytics, advertising, and functional (non-essential) cookies only with your consent, which you can withdraw at any time via Cookie Settings.

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7) CPRA (California) – “Sale/Share” of personal information

Some ad cookies may be considered a “sale” or “sharing” of personal information under California law. California residents can opt out via Cookie Settings or by contacting [email protected] with the subject “Do Not Sell or Share My Personal Information.”

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8) Data retention

Cookie lifetimes vary:

• Session cookies expire when you close your browser.

• Persistent cookies typically last from 1 day to 24 months (or as defined by the cookie) unless you delete them earlier or withdraw consent.

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9) Changes to this Policy

We may update this Cookie Policy to reflect changes to cookies we use or to legal/operational requirements. Check the Effective date above and revisit the Cookie Settings to review your choices after updates.

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10) Contact us

For questions about cookies or your preferences, email [email protected].